Overview
The Analytics Dashboard provides insights into customer activity, bookings, and order performance. It helps businesses monitor growth, customer behaviour, and operational trends using real-time data.
These analytics help you:
Measure business performance
Track customer engagement
Identify peak periods
Monitor app adoption
Step-by-Step Guide
Log in to your WOWAPPS account at: https://ca.wowapps.com/
From the left navigation menu, click “Analytics.”
Inside the Analytics Dashboard, you will see the following metrics:
Key Metrics Explained
Total Booking Pax
Total number of guests included in bookings.Total Order Value
Combined monetary value of all orders within the selected timeframe.App Downloads
Number of users who downloaded your ordering application.Booking Pax Per Week
Weekly trend showing how many guests made bookings.Order Value Per Week
Weekly revenue performance from orders.Booking Customers: New vs Returning
Comparison between first-time booking customers and repeat customers.Order Customers: New vs Returning
Tracks customer loyalty by identifying repeat ordering behaviour.App Downloads Per Week
Weekly growth trend of app installations.
Use the search or date filters to customise reports depending on your analysis needs.